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Issue #35December 28, 2025Market Insights

The Year in Dirt: What 2025 Taught Us About Land

2025 was a year of extremes in the land market. Here's what actually happened, what it means, and what to watch in 2026.

From The Dirt Up Issue #35 cover

The Year in Dirt: What 2025 Taught Us About Land

🧠 Market Insights

2025 was a year of extremes. The data center land rush accelerated beyond what most analysts predicted. Power constraints became the defining variable in site selection. Entitled land commanded premiums that would have seemed absurd three years ago.

But here's what really happened: the market got smarter. Buyers got more specific. The days of buying any large parcel and calling it a data center opportunity are over. Now it's about infrastructure, entitlements, and power capacity.

The lesson from 2025: know your dirt. Know what it has, what it needs, and what it can become.

✨ The Alpha Effect

Clarity beats certainty every time. You don't need to know exactly what's going to happen. You need to know what you're holding and why.

Here's to building your success, one step at a time - from the dirt up.

Kris "Dirt Dawg" McGee 🐾

Year in ReviewMarket InsightsLand
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